Graphis Branding 5 presents 10 diverse case studies, up to ten pages of interviews, company profiles and visual histories of some of the biggest names in design and retail today, including: KMS, Germany's largest, independent studio who successfully produced its own Branding campaign; Landor Associates on their work to unify Wolfgang Puck's holdings, plus what it was like to brand the world's tallest building, the Burj Dubai; visual branding histories of both Coca-Cola and Vespa; Q&A with Turner Duckworth; Tazo Tea campaign and its eventual Starbucks buyout; interviews with Sandstrom Partners on their work for the new French liqueur, St-Germain; a profile of Young & Laramore's irreverent Ugly Mug Coffee campaign.

BrandingCaseStudies

Artists

AuctionHouses

Broadcast

Communications

Computers/Software

Corporate

Cosmetics

Designers

Education

Entertainment

Environmental

Events

Fashion

Film

FinancialServices

Food

Furniture

Health

Non-Profit

PaperCompanies

Printers

Products

Promotions

Restaurants

Retail

Services

Sports

Transportation

Credits&Comments