本书分为10个单元，涵盖了跨文化交际各个方面的主要内容，并对其中一些重要问题有相对深入的介绍与讨论。第1章从文化的定义、特点以及层次入手，打开文化殿堂的大门；第2章阐述了关于交际的基本理论，并介绍了跨文化交际的定义和种类；第3章对影响人们感知和认知世界的文化因素进行了剖析；第4章主要描述了跨文化交际过程中可能遇到的障碍；第5章和第6章分别探讨了文化差异在言语交际和非言语交际方面的种种表现；第7章探讨了文化模式的定义及内涵，并对比较经典的文化理论进行了详尽阐释和分析；第8章主要介绍了文化差异在商务、教育和医疗语境中的具体表现；第9章对跨文化适应的过程和阶段进行了描述和分析；第10章对如何培养跨文化交际能力提出了行之有效的策略和方法。

本教程对文化、交际、语言、跨文化交际等相关概念进行了详细讲解。本教材通过对英语国家较为典型的主流文化现象进行描述、阐释和讨论，培养学生对目的语文化的兴趣和理解力，进而使学生主动观察、分析、对比、评价文化及文化差异现象，使学生能够较为客观、系统、全面地认识英语国家的文化，从而拓宽学生的国际视野，提高学生的跨文化交际意识，增强学生的跨文化交际能力。

本教程依托“大学英语跨文化交际”国家精品课程，入选普通高等教育“十一五”国家级规划教材。与本教程配套的教学支持网站（210.46.97.180/jpk）内容丰富，为教师教学和学生学习提供帮助。

前言Ⅴ

Case ListⅦ

Figure ListⅨ

Table ListⅨ

Introduction1

Chapter 1 Culture1

 Preclass Activities—Leadin Case3

 In Class Learning—Culture5

Text A: The Nature of Culture5

Text B: Definitions of Culture9

Text C: Characteristics of Culture13

Text D: Cultural Identity19

Text E: Cultures Within Culture23

 Checklist28

 Summary—From the Intercultural Perspective29

 Assessment30

Chapter 2 Communication & Intercultural Communication32

 Preclass Activities—Leadin Case34

 In Class Learning—Communication & Intercultural Communication35

Text A: Communication35

Text B: Characteristics of Communication43

Text C: Culture and Communication49

Text D: Intercultural Communication53

 Checklist58

 Summary—From the Intercultural Perspective60

 Assessment61

Chapter 3 Culture’s Influence on Perception63

 Preclass Activities—Leadin Case65

 In Class Learning—Culture’s Influence on Perception66

Text A: Overview: Human Perception66

Text B: Crosscultural Differences in Sensation and Perception74

Text C: Barriers to Accurate Perception in Intercultural Communication83

Text D: How to Improve Your Perceptual Skills

 in Intercultural Communication90

 Checklist95

 Summary—From the Intercultural Perspective96

 Assessment98

Chapter 4 Intercultural Communication Barriers100

 Preclass Activities—Leadin Case102

 In Class Learning—Intercultural Communication Barriers103

Text A: Emotional Problems as Barriers to Intercultural Communication103

Text B: Attitudinal Problems as Barriers to Intercultural Communication108

Text C: Translation Problems as Language Barriers118

 Checklist124

 Summary—From the Intercultural Perspective125

 Assessment127

Chapter 5 Verbal Intercultural Communication129

 Preclass Activities—Leadin Case131

 In Class Learning—Verbal Intercultural Communication132

Text A: Significance of Verbal Communication132

Text B: Language and Culture135

Text C: Verbal Communication Styles140

Text D: Language Diversity147

Text E: Cultural Influence on Written Communication155

 Checklist159

 Summary—From the Intercultural Perspective161

 Assessment162

Chapter 6 Nonverbal Intercultural Communication164

 Preclass Activities—Leadin Case166

 In Class Learning—Nonverbal Intercultural Communication167

Text A: Significance of Nonverbal Communication167

Text B: Definition and Functions of Nonverbal Communication170

Text C: Paralanguage and Silence175

Text D: Time and Space178

Text E: Other Categories of Nonverbal Communication184

 Checklist194

 Summary—From the Intercultural Perspective196

 Assessment198

Chapter 7 Cultural Patterns200

 Preclass Activities—Leadin Case202

 In Class Learning—Cultural Patterns203

Text A: Defining Cultural Patterns203

Text B: Components of Cultural Patterns208

Text C: Edward T. Hall’s Context—Culture Theory215

Text D: Kluckhohn and Strodtbeck’s Value Orientation219

Text E: Hofstede’s Dimensions of Cultural Variability227

 Checklist237

 Summary—From the Intercultural Perspective238

 Assessment240

Chapter 8 Cultural Influences on Contexts242

 Preclass Activities—Leadin Case244

 In Class Learning—Cultural Influences on Contexts245

Text A: Communication and Context245

Text B: The Business Context249

Text C: The Educational Context258

Text D: The Health Care Context264

 Checklist270

 Summary—From the Intercultural Perspective271

 Assessment272

Chapter 9 Intercultural Adaptation274

 Preclass Activities—Leadin Case276

 In Class Learning—Intercultural Adaptation277

Text A: Acculturation277

Text B: Culture Shock285

Text C: Intercultural Adaptation292

Text D: Strategies for Avoiding Culture Shock and Engaging in

 Intercultural Adaptation300

 Checklist304

 Summary—From the Intercultural Perspective305

 Assessment307

Chapter 10 Intercultural Communication Competence308

 Preclass Activities—Leadin Case310

 In Class Learning—Intercultural Communication Competence311

Text A: Factors Underlying Intercultural Communication Competence311

Text B: Definitions: Communication Competence and Intercultural

 Communication Competence314

Text C: The Components of Intercultural Competence319

Text D: The Dimensions of Intercultural Competence330

Text E: Strategies and Skills for Improving Intercultural Competence336

 Checklist343

 Summary—From the Intercultural Perspective344

 Assessment345

Conclusion347

Appendix A Terms348

Appendix B Key to Exercises352

Appendix C Text Sources354

Appendix D Case Sources362