《我要学商务谈判英语》从职场达人的角度，按照公司的日常事务需要谈判的场景为主线，分为拓展业务、市场营销、贸易谈判、合作形式、签约谈判、商务会展、舌战会议室和处理危机。这本书可以全方位、立体式地帮助读者成为一位地道的商务谈判高手。书中每个单元设置“单元目标”——本单元重点要学会的内容；“语音集训”——绕口令热身，挑战自我；“先听为主”——流畅地道的英语对话；“IN语点拨”——剖析对话中使用的时髦用法、时尚俚语、常用习语；“高频用语”——对话所未能言尽的使用频率高的经典表达；“开心一笑”——双语对照小幽默。

本书细致地向读者展示了商务贸易的每一个过程。全书分为8章60个单元，包括拓展业务、市场营销、贸易谈判、合作形式、签约谈判、商务会展、舌战会议室、处理危机。本书可以全方位、立体式地帮助读者成为一位地道的商务达人。

Chapter 1 Extending Business拓展业务

Unit 1 Making An Appointment约见客户

Unit 2 Changing Plans更改计划

Unit 3 Visiting登门拜访

Unit 4 Making An Introduction介绍认识

Unit 5 Showing The Intention说明来意

Unit 6 Greeting Each 0ther客气寒暄

Unit 7 About The Company公司简介

Unit 8 Dining With Clients商务晚宴

Chapter 2 Marketing市场营销

Unit 1 Market Research市场调查

Unit 2 Channels Of Distribution销售渠道

Unit 3 Quality Control质量控制

Unit 4 In Season And 0ff Season淡季旺季

Unit 5 Market Advancing And Falling行情起落

Unit 6 Advertisement Strategy广告策略

Unit 7 Noticeable Package抢眼包装

Unit 8 Promotion Strategy促销手段

Unit 9 Media And Public Relations媒体公关

Unit 10 Business On-line网上业务

Unit 11 After-sale Services售后服务

Chapter 3 Trade Negotiations贸易谈判

Unit 1 Inquiry And Offer询盘报盘

Unit 2 Counter-offer讨价战术

Unit 3 Quantity订购数量

Unit 4 Packaging货物包装

Unit 5 Shipment货物装运

Unit 6 Delivery Time交货时间

Unit 7 Insurance保险权责

Unit 8 Commodity Inspection商品检验

Unit 9 Terms Of Payment付款条件

Chapter 4 Forms Of Trade合作形式

Unit 1 Agency代理

Unit 2 Mergers And Acquisitions兼并与收购

Unit 3 Joint Venture合资经营

Unit 4 Processing Business加工贸易

Unit 5 Technology Transfer技术转让

Unit 6 Bid And Tender招标投标

Chapter 5 Contract签约谈判

Unit 1 Statement陈述意见

Unit 2 Suggestions For Revision修改意见

Unit 3 Compromising妥协让步

Unit 4 Reach A Consensus达成共识

Unit 5 Signing A Contract签订合同

Chapter 6 Business Exhibition商务会展

Unit 1 Displaying The Samples展示样品

Unit 2 Single Page Introduction单页介绍

Unit 3 Product Introduction产品介绍

Unit 4 New Technology Release新技术发布

Unit 5 Treating Frequent Customers接待老客户

Unit 6 Business Negotiation On The Spot现场洽谈

Unit 7 Loging Out For The Exhibition撤展

Unit 8 Pushing Through The Business业务跟进

Chapter 7 In The Meeting Room舌战会议窒

Unit 1 Opening Remarks开场白

Unit 2 Task Assignment布置任务

Unit 3 Discussing The Point主题讨论

Unit 4 Making A Statement发表言论

Unit 5 Taking A Break会间休息

Unit 6 Taking A Vote投票表决

Chapter 8 Dealing With Troubles处理危机

Unit 1 Delivering Untimely供货不及时

Unit 2 Wrong Shipment错发货物

Unit 3 Complaints About Quality质量投诉

Unit 4 Complaints About Short Quantity短量投诉

Unit 5 Accepting A Claim接受索赔

Unit 6 Rejecting A Claim拒绝索赔

Unit 7 Arbitration诉诸仲裁